FAQ
1. What is Noor Fès?
Noor Fès stands as a beacon of radiance and elegance, symbolizing the profound connection between the luminescence of olive oil and the captivating city of Fès, Morocco. Our name translates to the "Light of Fès" reflecting our olive oil as a source of light and an elixir of life.
2. Where is Noor Fès olive oil produced?
Our olive oil is produced in an estate located at the southern limits of the Rif mountains in Morocco. This region benefits from the mild Mediterranean climate and is protected from climatic excesses.
3. What type of olives do you use?
We use an ancestral Moroccan variety called Picholine, which is well-adapted to the local climatic conditions and resistant to disease and climatic stress.
4. How are your olives harvested?
Our olives are exclusively harvested by hand to ensure they remain uninjured and maintain all their benefits. The harvest process is rigorous and conducted by trained pickers familiar with the estate for many years.
5. What is the process at the mill?
After harvesting, olives are collected in aerated boxes and taken to our on-site mill within 3-4 hours. They are sorted, washed, and cold-pressed at a controlled temperature not exceeding 22-24°C to preserve their unique flavors and health benefits.
6. What makes Noor Fès olive oil unique?
Our olive oil is immediately cold-extracted and filtered via natural processes, resulting in an exceptionally low acidity rate of less than 0.08%. This ensures a fruity, subtle, and distinctive taste that ranks among the greatest olive oils in the world.
7. How can I use Noor Fès olive oil in cooking?
Noor Fès olive oil is ideal for salads, steamed vegetables, raw fish, cheese, ice cream, and all sorts of bread. A drizzle of our oil will truly enhance the flavor of your dishes.
8. Is your olive oil organic?
Yes, we use exclusively organic fertilizers and our farming practices prioritize soil conservation and non-polluting cultivation methods.
9. How do you ensure sustainability in your production?
We embrace regenerative agriculture, use localized irrigation systems to conserve water, and employ advanced monitoring technology to manage irrigation with precision. Our commitment to sustainability is deeply rooted in our respect for the land and the ecosystems that support our olive groves.
10. Has Noor Fès received any international recognition?
Yes, our olive oil has been praised by experts and has received numerous accolades for its exceptional quality and unique taste. It has been featured in Evooleum’s top 100 Evoo guide and recognized by influential figures in the specialty food sector.
11. Can I purchase Noor Fès olive oil through your website?
We are currently not selling our olive oil via our website. However, we plan to offer this option soon. Please stay tuned for updates!
12. How can I contact Noor Fès for more information?
You can contact us via email at export@noorfes.com or by phone at +212 661-780785 or +212 662-239950. We are always happy to assist with any inquiries.
13. Do you offer any tours or tastings at your estate?
Yes, we offer tours and tastings at our estate for those interested in experiencing the production process firsthand and tasting our premium olive oil.